6 Effective Banner Design Tips You Must Know

July 20, 2021

Simplicity and contrast are the two most important features of an effective banner design. People do not have enough time to go through your banner completely, this fact provides you with a small window of few seconds to draw their attention and provide all necessary information about your business. If your banner text is too small then it will blend with the banner background making it difficult rather impossible for the people to read. On the other hand, if your banner contains too much text then people will simply ignore it. In this article, we will discuss some effective banner designing tips that you must know.

Use a Proper Font Size

The first step towards effective banner designing is to analyze the scale and size of your banner, and for that, you have to decide from what distance you want people to view your banner. If you place your banner in an area having high-speed traffic, then you have to increase the banner size and the font size of its contents so that they can be read properly compared to when placed in areas with low traffic.

Use Proper Words

Simplicity is the key element of banner advertising. With banner advertising, you have only a few seconds to create an appealing impression on the passers-by. If your text can not be read in a few seconds then you will lose your chance. Try to cover all the content of your banner within 15 words or less. For best results, use the three-by-five rule i.e. three lines, each having five words or five lines, each having three words.

Use Contrasting Colors

To make your banner look distinguished, the foremost thing that you must do is to use a proper mixture of contrasting colors that are impactful and will be soothing to the eyes. According to Forbes, a proper mix and contrast of colors play an essential role in triggering an emotional response within people and influence them to trust certain products. Eight colors that can help a lot to grow your brand are red, yellow, green, blue, purple, pink, black, and white.

Think About Banners Backdrop

Knowing the background of the location where your banner will be placed such as a brick wall, forest background, or a fence, can help you a lot in deciding the color and graphics combination for your banner to make them look distinct. Applying a black or white border around your banner edges will help to distinguish it from a busy background.

Consider Double Exposure

While designing your banner, think about whether you want people to view the backside of your banner as well or not. If you want your banner to be viewed by the traffic, coming from both sides then, you have to order a double-sided banner.

Use Wind Slits

Strong gusts of wind can cause severe damages to your banners, so if you are, planning to place your banner at a considerable height, then a mesh banner or a weave banner will be a more wise decision.


These are some of the tips for effective banner designing that you must keep in your mind. If properly done, banner advertising can prove to be the most effective advertising technique for your business.


Categories: ,  

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts

December 8, 2022
Facial Hair Removal:  5 Natural Remedies

Facial hair is a reality for all women; there's no reason to be embarrassed about it. Facial hair removal, however, is the most unpleasant of all cosmetic procedures. Facial hair removal, whether by waxing or harsh tweezing, can be helpful for people seeking smoother, more even-toned skin. If you're seeking a natural technique for facial hair […]

Read More
December 8, 2022
Vehicle Transportation Services: Several methods of Auto Transportation and How to Choose One?

    If you are moving abroad, you must complete a long to-do list. Among those, transporting your personal vehicle is one of the most hectic processes to look after. When you are planning to relocate your car, it is crucial to transport the vehicle from one location to another safely. There are multiple paths […]

Read More
December 8, 2022
E-Safety 101: Everything You Need to Know For Your Mental Peace

Being safe on the internet has become crucial since we spend most of our time online. While the World Wide Web plays a huge part in the lives of many people today for various purposes, it comes with a dangerous side as well. However, this doesn’t mean that you cannot use the internet for fun […]

Read More


Welcome to Urban Splatter, the blog about eccentric luxury real estate and celebrity houses for the inquisitive fans interested in lifestyle and design. Also find the latest architecture, construction, home improvement and travel posts.


linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram