What's Making Ashburn An Attractive Spot For New Investors?

January 17, 2023


What once might have been little more than a sleepy suburb has become a hot ticket area for property investors. With the increased investment in new properties comes a potential windfall of revenue for local businesses, attracting even more businesses, and new jobs. So, what exactly is it making Ashburn, WA, such an attractive spot? Here, we’re going to look at a few aspects driving its development.


The Silver Line

Metro’s Silver Line has been extending further and further west and, now with 34 stations, has connected a lot of smaller communities, such as Ashburn to Dulles International Airport, and communities throughout the DC area. As such, it has become even easier to commute to and from Ashburn throughout the region, and Metro has recently been approved to add more trains to Silver Line, leading up to an official launch of the extension last November. While some years behind schedule, this is the largest extension of the Metrorail system in eight years, which is bound to drive more traffic to Ashburn, leading to economic growth.

The growth of Willowsford

One development in particular that has been driving a lot of interest in Ashburn has been the case of Willowsford. Rated as one of the hottest neighborhoods in the country in 2020 by Redfin, this attractive community brought about a host of amenities, such as swimming pools, ponds, and large, modern homes, situated 15 minutes away from several key spots in the area, such as Washington Dulles International Airport, Reston Town Center, Route 28, the Dulles Toll Road and I-66. The development and sale of this community led to a lot more interest falling on the area, as well.

A construction boom

With the connection of Ashburn to the greater DC area and further beyond, thanks to the Silver Line, as well as the successful case study found in Willowsford, property developers have seen something that perhaps the rest of the market had to take time to catch up to: the promise of this up-and-coming region. The development of new homes in Ashburn VA has been seeing a host of townhouses, condos, and single-family homes opening up. There are even active adult communities opening, priming Ashburn as an idyllic retirement location, too.

Rapid retail growth

While the economic results of the pandemic are being felt and some businesses are being forced to close down, there has been an overall resounding growth of retail and commerce in the Ashburn area, such as the development of the new One Loudoun retail block, only one instance of the rapid expansion of retail interests in the area. New retail and commerce bring new jobs to the area, as well as attractive lifestyle and hospitality businesses, which could see Ashburn growing into an attractive stop for those looking to do some retail therapy.

The success of the development of Ashburn is yet to be a resounding success story, but many of the signs of a truly up-and-coming area are already in place there, so it’s well worth keeping an eye on.



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