10 huge reasons not to use wix for business websites

July 6, 2023

today's digital age, creating a professional website for your business is a non-negotiable requirement. Your website serves as an online storefront and a way to connect with potential customers. With so many website builders available, it can be tempting to opt for a DIY solution like Wix.

While Wix may seem like a convenient and cost-effective option, there are significant drawbacks that can harm your business in the long run. In this blog post, we'll explore the ten most substantial reasons why Wix may not be the best choice for your business website.

From limited design capabilities to poor SEO performance, these reasons will demonstrate why investing in a professional website developer is the best way to ensure your website is effective, secure, and scalable.

Whether you're just starting your business or looking to upgrade your existing website, it's crucial to understand the impact that your website has on your overall business strategy. With the right tools and expertise, you can create a website that not only looks great but also drives

1. Poor SEO capabilities

One of the biggest reasons businesses should avoid using Wix for their website is due to its poor SEO capabilities. While Wix does offer some basic SEO features, they are not nearly as robust as other website builders, such as WordPress on GoDaddy.

One of the main issues with Wix is that it requires you to use a Wix domain, which can negatively impact your search engine rankings.

Additionally, Wix has limited options for optimizing meta tags and descriptions, which are crucial elements for improving your website's visibility on search engines.

Another factor to consider is Wix's customer support, which can be slow and unhelpful when it comes to addressing SEO concerns.

Overall, businesses looking to improve their search engine rankings and attract more online traffic should look to other website builders that offer better SEO capabilities.

2. Limited design flexibility

One of the significant drawbacks of using Wix for business websites is the limited design flexibility. While Wix offers a range of templates to choose from, these templates have certain limitations in terms of customization options.

Users are restricted to the pre-designed layouts and cannot make significant changes to the design or layout of the website. This can lead to a website that looks generic and lacks a professional edge. Moreover, the Wix domain and customer support services are not as reliable as those offered by other platforms like WordPress on GoDaddy.

This can further limit the options available to users in terms of design, functionality, and troubleshooting. Therefore, it is highly recommended that businesses opt for more flexible and customizable platforms to create a website that stands out and meets their specific needs.

3. Inability to customize code

One of the biggest drawbacks of using Wix for business websites is the inability to customize code. While Wix provides a user-friendly drag-and-drop interface, it severely limits the ability to make advanced customizations to the site's code.

This can be a significant disadvantage for businesses that require highly customized features or integrations, or need to modify their website's code for SEO purposes. The lack of customization options can also limit the scalability of the site, as businesses may outgrow the capabilities of the Wix platform.

In contrast, platforms like WordPress on GoDaddy provide businesses with complete control over their website's code, allowing for highly customized and scalable solutions.

Additionally, WordPress on GoDaddy offers extensive customer support and the ability to use a custom domain, providing businesses with greater flexibility and control over their online presence.

4. No automatic backups

One of the major drawbacks of using Wix for business websites is the absence of automatic backups. Unlike other website builders, Wix doesn't offer automatic backups of your website data. This means that if your website crashes or gets hacked, you might lose all your website data, including your content, images, and customer information.

As a result, you will have to start from scratch and rebuild your website. This can be a time-consuming and costly process, which can negatively impact your business operations. In contrast, other website builders like WordPress on GoDaddy offer automatic backups, which ensure that your website data is always safe and secure.

Additionally, these website builders offer better customer support and allow you to use your own domain name, unlike Wix, which forces you to use a Wix domain name unless you upgrade to a premium plan.

Therefore, it's crucial to consider the lack of automatic backups when deciding whether to use Wix for your business website.

5. Slow loading times

One of the biggest reasons to avoid using Wix for business websites is slow loading times. Wix websites tend to take longer to load compared to those built on other platforms like WordPress on GoDaddy.

This can be a major turn-off for potential customers, as studies have shown that the majority of internet users expect a website to load within two seconds or less. Slow loading times can also negatively impact your search engine ranking, making it harder for potential customers to find your website through organic searches.

While Wix offers a fast and reliable Wix domain, slow loading times can still be a major issue. Additionally, Wix's customer support may not be equipped to help you solve this problem, further complicating matters.

Therefore, it is best to consider other website building platforms that offer better loading times and reliable customer support.

6. Limited e-commerce features

One of the major drawbacks of using Wix for a business website is its limited e-commerce features. While Wix does offer some e-commerce capabilities, such as the ability to sell products and accept payments online, its options are limited compared to other platforms.

For example, Wix's e-commerce features do not include the ability to create and manage subscriptions, memberships, or payment plans. This can be a major limitation for businesses that need more advanced e-commerce functionality.

Additionally, Wix charges transaction fees of up to 3% on top of payment processing fees, which can add up quickly and eat into profit margins. For businesses looking for more robust e-commerce features, it may be worth considering alternatives such as building a website using WordPress on GoDaddy or investing in a separate e-commerce platform that can integrate with a Wix domain.

It's important to weigh the pros and cons of each option and choose the one that best fits your business needs.

Note: The given paragraph is written in a professional tone and is based on the topic "6. Limited e-commerce features" in a document titled"10-huge-reasons-not-to-use-wix-for-business-websites."

7. Wix branding on free plans

One of the many drawbacks of using Wix for a business website is the inescapable branding that comes with free plans. Wix branding appears on all free websites, which can negatively impact a business's professional image.

While upgrading to a paid plan removes the Wix branding, this option may not be financially feasible for all businesses. Additionally, customer support for Wix can be slow and unresponsive, leaving businesses without the immediate help they need to resolve issues.

A better alternative for businesses looking for a professional website without Wix branding is to use a custom domain through a hosting provider like WordPress on GoDaddy. This allows for greater control over branding and customer support options.

8. Limited third-party integrations

One of the significant drawbacks of using Wix for business websites is the limited third-party integrations. While Wix offers some integrations, such as social media and email marketing, the options are minimal compared to other website builders.

Additionally, Wix does not allow users to connect their website to a custom domain without purchasing a premium plan. This can be a significant issue for businesses aiming for a professional online presence.

Furthermore, Wix's customer support has been criticized for being unresponsive and not providing adequate assistance for technical issues. As a result, businesses may have to rely on costly third-party technical support to resolve technical issues related to the website.

In contrast, hosting platforms like WordPress on GoDaddy offer a wide range of third-party integrations and robust customer support options.

9. Inconsistent mobile optimization

One of the biggest drawbacks of using Wix for business websites is its inconsistent mobile optimization. While Wix does offer mobile optimization features, they are not always reliable, and the end result can be a poorly formatted, unresponsive mobile site.

This can be a major issue for businesses, as more and more customers are accessing websites from their mobile devices. This inconsistency in mobile optimization can also negatively impact your search engine rankings, as Google prioritizes mobile-friendly websites in search results.

As a result, businesses should consider alternative options, such as setting up a WordPress website on GoDaddy, which provides reliable mobile optimization and better customization options.

Additionally, having a website on a Wix domain can also negatively impact your business's credibility, as customers may associate it with amateurism. Opting for a custom domain and utilizing reliable customer support can increase your business's professionalism and credibility.

10. No site portability

One of the biggest issues with using Wix for business websites is the lack of site portability. When you build a website on Wix, you are tied to a Wix domain and platform. This means that if you ever want to move your website to a different platform or domain, it can be a difficult and time-consuming process.

Additionally, Wix's customer support is not always helpful in assisting with site migration. In contrast, platforms like WordPress on GoDaddy offer much more flexibility in terms of site portability, allowing you to move your website to a different domain or hosting provider with ease.

This is a key consideration for any business website, as you never know when you may need to make a change to your online presence.

Wrapping Up

In conclusion, while Wix may seem like an easy and cost-effective solution for building a business website, there are several significant drawbacks that can ultimately harm your brand and online presence. From limited design flexibility and customization options to poor SEO performance and security vulnerabilities, it's clear that choosing Wix for your business website may not be the wisest decision. Instead, investing in a professional website developer and utilizing a platform with robust features and capabilities can help ensure a successful online presence and drive business growth.


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Carlos Diaz
I believe in making the impossible possible because there’s no fun in giving up. Travel, design, fashion and current trends in the field of industrial construction are topics that I enjoy writing about.

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