What Is Maropost, And What Does It Cost?

July 26, 2023

Maropost is a cloud-based marketing automation platform enabling businesses to easily manage customer relationships. As an all-in-one solution, Maropost provides tools for email and SMS marketing, mobile app development, lead scoring, segmentation, customer journey mapping, analytics, and reporting. But what does it cost to use Maropost? In this blog post, we’ll discuss the cost of Maropost so you can make an informed decision before you buy.

Pricing Plans & Features

Maropost offers three different pricing plans: Free, Professional, and Enterprise. The Free Plan includes basic features such as unlimited emails per month with no daily send limit, two users, unlimited contact lists, basic automation workflows, basic reporting, integration with popular CRM platforms like Salesforce and HubSpot, 24/7 chat support, and much more. The Professional Plan starts at $99 per month with additional features like ten users allowed, advanced automation workflows, advanced reporting capabilities, the ability to create custom landing pages for campaigns or promotions, and more. Finally, the Enterprise Plan starts at $299 per month with even more features, including allowing 20 users and a dedicated account manager to provide strategic advice on how best to utilize the platform's features, as well as priority support when needed.

 

Additional Costs & Services

In addition to the monthly fees associated with each plan, there are additional costs for extra services such as A/B testing, which is available in all plans but requires a one-time fee of $200 to set up (regardless of plan). There are also additional fees for SMS messaging, which range from 1¢ - 3¢ depending on country code destination (this feature is only available in the Professional & Enterprise Plans). Finally, certain integrations, such as Salesforce ($100) or Marketo ($150), have associated setup fees, as well. So, be sure to inquire about the cost of Maropost plans and services before signing up.

Premium Support Options

If you need assistance beyond what is offered in the standard plans, Maropost also offers premium support options through their Partner Program, which includes access to certified consultants who can help you get the most out of your investment. Prices start at $500 per month depending on your needs but can go up significantly if you require a higher level of service or customization work done by their team.

Pros & Cons Of Using Maropost For Your Business Needs

Now that we’ve discussed the cost of using Marpost, let’s take a look at some pros and cons associated with using this platform for your business needs:

Pros:

  • Easy setup – You don’t need any technical expertise or programming knowledge to set up an account since everything is handled within their user-friendly interface.
  • Comprehensive suite – All aspects of digital marketing can be managed within one easy-to-use dashboard, making it easy for small businesses without dedicated IT staff to keep track of all their online activities from one centralized location.
  • Affordable pricing – Their free plan offers plenty of features while still being affordable enough even for small business budgets making it accessible even if you don’t have much money to invest upfront into marketing efforts yet still want great results from email campaigns etc.
  • Excellent customer support – They offer 24/7 chat support via phone or email, so if you ever run into any issues, they will always be able to assist quickly without any hassle or long wait times.

Cons:

  • Limited automation options – While they offer some automated workflow tools, they are quite limited compared to other platforms. So, if you need something more complex, you may have to look elsewhere as far as automated processes go.
  • No live preview feature - If you want to see what emails look like before sending them out, it is not possible here since it does not offer live preview functionality yet.
  • No built-in analytics - Although it does offer some basic reports about open rates, the platform lacks more detailed analytics, such as overall performance trends over time, which could help track progress towards goals better.

Conclusion

Overall, Marpost is excellent for managing digital marketing activities thanks to its comprehensive suite of tools and various pricing plans from free to enterprise levels depending on the budget. With a user-friendly interface, easy-setup process, and excellent customer service, it offers an efficient way to manage a business’s entire online presence effectively and efficiently. Thus, teams can focus on core tasks rather than dealing with mundane tasks related to setting things up correctly in the first place.

 

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Carlos Diaz
I believe in making the impossible possible because there’s no fun in giving up. Travel, design, fashion and current trends in the field of industrial construction are topics that I enjoy writing about.

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