John Elway Net Worth: From NFL Legend to Business Mogul

May 23, 2024

John Elway is a former professional football quarterback who played 16 seasons in the NFL predominantly with the Denver Broncos, and is currently the president of football operations for the team. He is widely recognized as one of the greatest quarterbacks of all time and was inducted into the Pro Football Hall of Fame in 2004.

Career Highlights

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College Achievements

Elway attended Stanford University where he was a two-time All-American and helped win the Pac-10 Conference title in 1981. His college career set the stage for his professional success.

NFL Draft

In the 1983 NFL Draft, Elway was selected first overall by the Baltimore Colts but was quickly traded to the Denver Broncos. This trade proved to be a crucial turning point in his career.

NFL Achievements

During his NFL career, Elway led the Broncos to five Super Bowl appearances, winning two (Super Bowls XXXII and XXXIII). He was a nine-time Pro Bowl selection, the 1987 NFL MVP, and even earned the Walter Payton NFL Man of the Year Award. He ended his career with 51,475 passing yards, 300 touchdowns, and an impressive postseason record, ranking ninth in all-time passing yards, tenth in completed passes, and twelfth in passing touchdowns.

Category Details
College Achievements
  • Two-time All-American at Stanford University
  • Led Stanford to win the Pac-10 Conference title in 1981
NFL Draft
  • Selected first overall in the 1983 NFL Draft
  • Traded from the Baltimore Colts to the Denver Broncos
NFL Achievements
  • Five Super Bowl appearances
  • Two Super Bowl wins (XXXII, XXXIII)
  • Nine-time Pro Bowl selection
  • 1987 NFL MVP
  • Walter Payton NFL Man of the Year Award
  • 51,475 passing yards, 300 touchdowns
Earnings and Endorsements
  • NFL salary: Over $47 million
  • Peak annual earnings: $10.1 million
  • Brands endorsed: Nestle, Sprint, Chevrolet, Shriners Hospitals, Endo Pharmaceuticals
Post-NFL Ventures
  • Executive role with Denver Broncos
  • Owner of four restaurants
  • Investments in car dealerships
Personal Life
  • Married to Paige Green
  • Four children: Jessica, Jordan, Jack, and Juliana
  • Resides in Englewood, Colorado
  • Net worth: Estimated $145 million (2024)
  • Successful ventures: Restaurants, automotive industry
  • Failed ventures: Ponzi scheme, Laundromax, Que Pasa,, Colorado Crush
Additional Information
  • Personal struggles: Death of twin sister Jana from lung cancer
  • Owns a Mercedes-Benz S55 AMG and a Toyota Land Cruiser

Earnings and Endorsements

NFL Salary

Elway earned over $47 million from his NFL salary, with his peak annual earnings reaching $10.1 million. Additionally, he received a $4.5 million signing bonus with the Broncos.


Throughout his career, Elway has endorsed several brands including Nestle, Sprint, Chevrolet, and Shriners Hospitals. He also partnered with Endo Pharmaceuticals to raise awareness about Dupuytren's contracture.

Post-NFL Ventures

Denver Broncos Executive

Elway transitioned into an executive role with the Broncos, first as the general manager and then as president of football operations, where he continues to influence team strategy and performance.

Business Ventures

Elway owns four restaurants located in Vail, Denver International Airport, Cherry Creek shopping district, and the Ritz-Carlton Hotel in downtown Denver. He also has significant investments in car dealerships, initially selling a dealership for $82.5 million and later re-entering the industry with multiple locations including Crown Toyota and John Elway Chevrolet.

Personal Life

Elway is married to Paige Green, a former Oakland Raiders cheerleader. He was previously married to Janet Buchan, with whom he has four children: Jessica, Jordan, Jack, and Juliana. The family resides in Englewood, Colorado, in a house purchased for $7 million.


Successful Ventures

Elway has found success in his restaurant and automotive ventures, adding to his considerable net worth, which is estimated at $145 million as of 2024.

Failed Investments

Not all of Elway's ventures have been successful. He lost millions in a Ponzi scheme, as well as investments in Laundromax, Que Pasa media company, and Additionally, he co-owned the Colorado Crush, a football team that went bust.

Additional Information

Despite his business acumen, Elway has faced personal struggles, including the death of his twin sister Jana from lung cancer. He owns a Mercedes-Benz S55 AMG and a Toyota Land Cruiser, reflecting his affluent lifestyle.

John Elway’s story is marked by remarkable athletic prowess, successful post-NFL ventures, and an impressive net worth. Despite some financial missteps, his legacy as a football legend and astute businessman remains unblemished.

JJ Sterling
As the co-founder of Urban Splatter and an architecture graduate from Chicago, I thrive on crafting a digital nexus where architectural innovation intersects with boundless digital opportunity. My academic roots in the Windy City's rich architectural tapestry inspire a unique vision for Urban Splatter's journey into the ever-evolving digital frontier of design. Join us as we navigate the exciting confluence of structure, style, and technology.

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